Cracking the US market can be daunting for lean Kiwi startups. This session with Rithum’s Cam Dufty, Jen Leaver and Experian’s Bethany Rasio, MBA, shows how content can help you break through the noise, build credibility with US customers/investors and drive pipeline without adding headcount or budget. Our marketing leaders who’ve taken startups from minute to mighty will share practical models you can apply today. This session is followed by an exclusive 10 minute Q&A for KiwiSaaS members.
What you’ll learn:
How to build consistent brand signals and a voice that resonates globally
Scaling output with AI, without sounding generic
New ways to unearth compelling and proof-rich stories
Using social platforms as both distribution engines and real-time research labs
Measuring content impact tied to US market entry goals
Who should attend?
Founders, marketers and small teams looking to enter or expand in the US market.
Event details:
DATE: Thursday 11 December
TIME: 1.00 - 1.55pm
LOCATION: Online webinar
COST: Free